Our Web Design Process

1. Strategy
This is the first step in creating your new website
We start by asking you to complete our web design brief, a document that will tell us about your business and you’re website design requirements and aspirations. Once this is complete, we arrange a meeting to discuss the content of the design brief and begin fact-finding about your business and your marketplace.
It’s then over to us to research your competitors and the search terms your customers are using to find the products and services your business is offering. This is important because the more informed we are about the marketing you wish to compete in, the more chance your website has of success.
2. Planning
A well planned website is essential for maximum impact and longevity
We will produce a sitemap of the pages that will be required for your website and any pages you wish to have included for the launch. We then produce wireframes of key landing pages and template variations, typically Home Page, Contact Page, Content Pages…etc. During this stage we decide where key “Calls To Action” will be placed to insure maximum visibility and Click Through Rates by visitors.
It’s then over to our design team to produce the design concepts for each page template required. Once the initial look and feel of your new website is established, another meetup will be arranged to review the designs – this is an ideal time to make any fundamental changes and to discuss your likes and dislikes. It’s extremely important to our team that you are happy with the design before production begins.
We’ll go away and make any changes required to the design as found in the meeting and get a revised design over to you for your appraisal. Once yu are completely happy, it’s on to the next stage!
3. Build
You’ve signed off the design concepts and now your website is ready to be built
Now the real hard work begins (Ed. “So say the Production Team!”)! We firstly use Photoshop to cut out all of the template elements in to web-ready images and then start coding your website using web standards compliant XHTML and CSS
We take care of all of the technical side. We setup your web hosting package, Content Management System, database and email accounts leaving you free to get on with the important task of running your business.
We’ll also book in a training session to bring you up to speed with how to use the Content Management system, including adding pages, editing content, creating posts and uploading media files.
4. Promotion
Your new website is ready to roll off the shelf and started getting you new customers and sales leads
When you subscribe to one of our online marketing packages, you’ll be assured that the long-term success of your website is in safe hands.
